IQOS iLUMA The latest IQOS 4.0 iLUMA model Prime Standard eqquiped with a new induction heating technology, which takes the appeal of heat-not-burn tobacco to a new level.Eliminates blades for even greater durability. No need for troublesome cleaning after use.There are two types of devices. You can choose from the IQOS top model “IQOS Ilma Prime”, which pursues a higher level of commitment, and the evolved version of the IQOS standard model “IQOS Irma”, which is equipped with the latest technology.